WHAT: 6th Annual SweetWater 420 Fest
WHEN: Saturday, April 17 and Sunday, April 18
WHERE: Candler Park, Atlanta
TIME: Saturday- Noon to 10 p.m.; Sunday- 12:30 to 8 p.m.
COST: $5 for a wristband to purchase beer
Free admission if you’re under 21 or don’t want to Buy beer
INFO: www.sweetwater420fest.com

Toast Earth Day with lip smackin’ brews, good tunes and a great time at the 6th Annual SweetWater 420 Fest! Boasting an impressive line-up of bands, eco-oriented activities for kids and adults, unique arts & crafts vendors, and award-winning SweetWater beers, SweetWater 420 Fest is the perfect way to welcome festival season and warmer weather. The two-day music and arts festival will once again be held in Atlanta’s historic Candler Park, on Saturday, April 17 and Sunday, April 18, with partial proceeds from $5 wristband sales going toward a walking path, with the help of Park Pride, for residents and visitors to enjoy for years to come.

This year’s main stage live music line-up features:
 

George Porter :: Dirty Dozen Brass Band :: Stanton Moore Trio featuring Anders Osborne :: The Pimps of Joytime :: The Packway Handle Band :: The Sundogs :: Deep Blue Sun featuring Yonrico Scott of the Derek Trucks Band :: The Mystery Trip (A Beatles Music Tribute Band) :: Bobby Lee Rogers (formerly of The Code Talkers) and the Donna Hopkins Duo :: Autumnattics :: Hasty in the Ruckus :: Rusted Soul :: Moontower :: The Johnson Party :: Ryan Ward :: The Tommy Thompson Band :: BJ Callahan

SEE SCHEDULE OF BANDS BELOW

In addition to enjoying the noteworthy music line-up, festival-goers can participate in an array of activities throughout the weekend. The festivities begin with the SweetWater 420 Fest 5K Road Race on Saturday morning, and the good green times continue through Sunday evening as Earth lovers of all ages can learn about living a greener lifestyle through environmental forums and exhibitions in the Planet 420 Village. SweetWater’s favorite non-profit organizations will have a presence at the festival, welcoming visitors to their booths to learn about how everyone can make a difference. The Planet 420 Village will also house the Conscious Concert Series, with great local music acts on a solar powered stage, the popular Green Jeopardy game hosted by Gas South, and much more. The full Planet 420 Village and live music schedules with times will be announced soon.

Green arts and crafts vendors will also be on site selling boutique clothing, handmade jewelry, photography, hand-crafted furniture, gourmet refreshments and more. Plenty of great food will be available for purchase, and of course SweetWater’s award-winning brews will be on hand as well. Even SweetWater fanatics may not recognize a few of these beers, as five winning brews from the first ever “Brew Your Cask Off” Cask Ale Festival, held on Saturday, March 20, will be served straight out of the casks at 420 Fest.

Sponsors include Gas South, 99X, Mellow Mushroom, Georgia Music Hall of Fame, Zip Car, Sunbelt Rentals, J+J Invision, Whynatte, Coca-Cola, Mobile Media Enterprises, Southeast Green, Tuaca, Digital Marketing Services, Smith’s Olde Bar and more.

SweetWater 420 Fest is a Happy Ending Productions Event

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For more information, please visit www.sweetwater420fest.com.

Schedule of Events

SWEETWATER 420 FEST ENCOURAGES GREEN TRANSPORTATION THIS WEEKEND

SweetWater 420 Fest encourages the use of “green” transportation to arrive at Candler Park for the festival, April 17 & 18. As part of the festival’s mindful mission to respect the planet and demonstrate an environmentally responsible event, SweetWater 420 is implementing measures to make not driving an easy decision:

Bike Valet for Cyclists:
Cyclists can bike to the event and leave their rides in the safe hands of the good folks from Atlanta Bike Coalition (a member-based bicycle advocacy organization, whose mission is to make it safer and easier to bike in metro Atlanta). Drop your bike off like you would your car at a schmancy restaurant, and pick it up when you’re ready to go. Last year, the bike valet served over 400 cyclists. Camp Twin Lakes, The Scott Rigsby Foundation, and the Young Survival Coalition are teaming up to sponsor the bike valet, and see it as a tremendous opportunity to educate festival-goers about their respective missions: On May 1, the Scott Rigsby Foundation will host its Alliance Ride benefiting Georgia’s wounded warriors; the Young Survival Coalition will hold its second annual Tour de Pink ride benefiting breast cancer research on October 16; Camp Twin Lakes will present its 5th annual Spin for Kids weekend on October 23 & 24.

Ride MARTA to the Candler Park Station; Walk or ATLCruzers Eco-Shuttle to the Park:
SweetWater 420 Fest takes place in Candler Park, conveniently located near the Candler Park MARTA station. Visit www.itsmarta.com to plan your route. ATLCruzers, Atlanta’s new electric car shuttle company, is providing rides from MARTA to the event. www.atlcruzers.com

If you are going to drive to the event remember this is in the Candler Park neighborhood so parking will be very limited and primarily street parking when available. SweetWater 420 Fest encourages everyone to drink responsibly and if necessary, take advantage of our partnership with SafeRide.

For all Atlanta traffic and street closings please visit www.atlantapd.org.
SweetWater 420 Fest is a Happy Ending Productions Event.